Saturday, July 27, 2013

Lee Min Ho shares his view on Korean drama "Viewers cannot be divided based on academic background and income"


Lee Min-ho attended ‘2013 Innisfree Green Festa’ held on July 25 in Shanghai as a promo model. China’s Teng Xun Entertainment reported on July 26 that Lee Min-ho had received an unexpected question on an academic paper of professor Kang Myung-gu of Seoul National University at the press conference after the event.

In the paper titled ‘Analysis on Chinese TV viewers in terms of drama consumption’ published in KBS’s journal Broadcasting Culture Study, the professor Kang Myung-gu team divided viewers into four categories based on income levels and academic backgrounds and analyzed that most of Korean viewers feel satisfied by indirectly experiencing an excessive eruption of emotions in an illogical situation.

Reported through the Chinese press, the study result not only hurt the feelings of the Korean Wave fans in Chinese speaking countries but also triggered a controversy in the related business.

Lee Min-ho shared his view on the issue by saying, "A whole family watches Korean drama series. We should not them based on income or academic background." He added, "All fans whom I met were smart and cultivated people. I think that we should not relate a preference toward drama series with academic backgrounds or income."

According to the study, those with high levels of academic backgrounds and income like ‘rational and cheerful drama series', such as American TV series 'Big Bang Theory' 'Friends' 'CSI' 'Sex and the City', and Japanese TV series 'Nodame Cantabile' and 'It's Only Little Light In My Life'. By contrast, those without such qualities like 'illogical and excessively emotion-seeking' drama series and most of Korean drama series fall into that category.

Photograph=TV Report DB
Park Seol-yi manse@tvreport.co.kr

Source: Naver

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